E-commerce doctor

  Let’s be honest… You don’t need millions to start an eCommerce business. You just need clarity, the right tools, and a smart plan. Most beginners rush in, spend all their budget on ads, and hope sales will magically appear. But here’s the truth: the fastest way to lose money in eCommerce is to start without tracking your numbers. --- The mistake most new store owners make When you start with limited capital — like ₹12K ($150) — every dollar counts. And yet, most new sellers only track sales, not profit. Your Shopify dashboard might show $200 in sales. You’ll feel great… until you realize: Ads cost $80 Shipping took $30 Transaction fees cut $10 Refunds came in Product cost jumped That $200 “profit” just became a $30 loss. That’s what happens when you’re running blind. --- So what’s the smarter way? Start small, but track everything. Don’t rely on your ad manager or Shopify revenue dashboard — they’re only half the story. If you want to grow sustainably, you need visibility on: ✅ R...

  Let’s be real for a second… Running ads feels good when those first few sales roll in, right? Your dashboard says revenue is up, ROAS looks okay, and you feel like your store is finally taking off. But then — at the end of the month — your bank balance tells a different story. Refunds. Shipping fees. Transaction cuts. Product costs that quietly went up. Suddenly that “profitable” campaign starts looking like a loss in disguise. It happens to a lot of store owners. --- Here’s the real problem… Most ad dashboards only show you revenue, not profit — and that’s where things go wrong. Revenue is what customers pay you. Profit is what’s left after every single cost (ads, shipping, product, fees, chargebacks, etc). So, when you’re scaling based on “revenue,” you’re basically driving blind. You think you’re winning — but you might be scaling losing ads. --- My honest advice If you’ve ever looked at your ad results and thought: “Wait… where did my profits go?” You already know why this ma...